King Limousine is committed to protecting the privacy of our customers. We value our customers' privacy and    recognize the trust our customers place with us.

King Limousine collects only the personal data it needs to ensure that we can accurately provide the services that our    customers book with us. King Limousine also collects personal data that will make the reservation process more    efficient.

King Limousine saves data that customers provide (e.g. name, address, phone numbers, email address and credit    card information) in individual personal profiles. This data is used to make the use of our services more efficient.

King Limousine uses the personal data in our customer profiles, including histories of past rides, to make the    reservation process as efficient as possible. Rather than ask our customers to repeat this information every time they    call, we have it at our fingertips ready for use.

The most important, and sometimes most sensitive, personal data that is stored in our systems are addresses, ride    dates and times, and credit card information. This data is required by King Limousine to deliver the rides customers    book and to bill them.

King Limousine will occasionally use past ride data in the aggregate to analyze average trip lengths and other    information so that we can optimize our business processes.

King Limousine shares customer information with our affiliates and other vendors or service providers if the    reservation will be performed by them. However, in such cases, only the information required to complete the ride is    shared. Credit card information is not shared.

King Limousine may provide personal data to regulatory authorities and law enforcement officials in accordance with    applicable law.

King Limousine uses the industry standard encryption technology, SSL, to ensure that the data passed between our    customers' browsers and our Web site is safe and secure. All data is stored in databases that can only be accessed    by authorized personnel.